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BACK TO PHOTO & DESIGN
Embarking on a new design 
When a client wants a logo, an Ad, or a graphic design image of any kind I start with concept which could be anything from a sketch to a rough digital composite. Both types are designed to convey a concept and design direction of a specific idea. A fair amount of the work showcased here was done over almost a decade, while I served as the Art Director at KSEE 24. I have also included content that I have designed for various freelance clients.

 

KSEE 24 (NBC affiliate) 
In 2005 I transitioned from the video game industry to broadcast television news. When I first joined the KSEE team we were only broadcasting in SD (Standard Definition 480i at 720 x 480 interlaced) and our stuff was mostly filmed on digital video tape. At KSEE I witnessed and heavily participated in the transition from Analog to Digital video and then to HDTV (High Definition 720p @ 1280 x 720 and then finally 1080p/1080i @ 1920 x 1080). I created everything from logos to news graphics to content for print and outdoor media. Most of my designs were eventually animated and/or edited into video.   
 
Client:   KSEE 24 (NBC)
*Creative Director:   Matthew Damore / Jim Gravina / Rick Nitido 
Art Director & Designer:   Mark Aro
3D Renders:   Mark Aro
*Most of my time at KSEE was under the Creative Direction of Matthew Damore. Jim and Rick served in that capacity for a smaller portion of my time there.

LOGO DESIGN
2D/3D Logo Designs
I created these logos and segment titles. These designs were created using various 2D and 3D programs. This content was used for print, digital (web and social media), and on-air. Most of these images were animated. 
(click on an image to enlarge it)
Logos designed for various freelance clients & personal projects

FULL SCREEN DESIGNS
Full screen & templated images
Many of these images were created as still frames and animated shots for opens, anivos, and static full screen still images. The template images were designed to be used and populated each news cast.
(click on an image to enlarge it)

WEB CONTENT
Web banners, tabs, & cover images  
From Facebook cover images to web banners and tabs. 
(click on an image to enlarge it)

BACKGROUNDS
Sub-heading
Description
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FULL SECTION TITLE
Sub-heading
Description
(click on an image to enlarge it)

COMING SOON


COMING SOON

FULL SECTION TITLE
Sub-heading
Description
(click on an image to enlarge it)

FULL SECTION TITLE
Sub-heading
Description
(click on an image to enlarge it)

COMING SOON


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